Monday, 13 January 2014

Font/Masthead Typography Analysis


Vibe's masthead has black writing with white background, you could say the reverse of kerrang, the only thing that differs would be the font. Black writing is very uncommon in music magazines as it doesn't stand out as much. The font for Vibe logo looks very clear and basic which links to the magazines message portrayed.

Kerrang's masthead had white writing and a black background, again this is the reverse of Vibe with the only thing differentiating the magazines being the font. The font is a one of a kind font it stands out to be a special font and will be recognised. The font also gives a rough looking feel to the magazine which links to the magazines rock feel.

Q magazine has a large white capital Q with the background being red. The capital Q is very basic and has a relaxed feel to the magazine, which links to the magazine as the magazine has a relaxed view when reading it. In addition, you could say that the logo of Q is exactly what their target audience is looking for. It is presented on almost every page of the magazine giving the logo a recognised view throughout. The writing is easy recognisable as you can see the flick of the Q, due to this the font is serif font.

NME has a red background with white font with the letters being white and having capital letters  which stands out to their target audience. The masthead of NME is very similar to Q'S the only thing that differs between the two magazines masthead is their fonts. The font used in NME is similar to the font Arial both are clear and stand out to the audience.


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